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Verschlagwortet: globalisation

Branding the Middle East: Communication Strategies and Image Building from Qom to Casablanca

In this article, Steffen Wippel presents his newest book (De Gruyter, 2023) on communication strategies and image building employed by governments and corporations across the MENA region. Through them, the credibility of state narratives, the position of the rulers in power, as well as the respective nation brands, have been strenghtened. This development has been paralleled by growing academic interest and conceptual elaboration.

Training as a Gatekeeper at the Indo-German Factory

By Josefine Carla Hoffmann. Vocational education and training was an important part of Indo-German technical collaboration from the mid-1950s onwards. Companies and other institutions all over India collaborated with the West German state and its companies, rhetorically stressing the priority of skilling the workforce, amongst other things.

100 Histories of 100 Worlds in one Object

This article is part of the TRAFO series “Emerging Topics. Insights from ‘Behind the Scenes’”. Today, we put the spotlight on the Explorative Workshop “100 Histories of 100 World in one...

Maras and the Darker Sides of Globalization

By Marlon Carranza In 2006 Arjun Appadurai published his book Fear of Small Numbers: an Essay of the Geography of Anger, to evaluate “the darker sides of globalization” (p.3). Appadurai’s...

Conference “Area Studies’ Futures”

by Claus Bech Hansen, Aizhamal Marat and Catherine Reynolds The field of Area Studies as traditionally pursued in academia has been broadly criticized, in particular for ethnocentrism, obsolete methods, rigid adherence to...